SEO and page content
Everyone wants their website to appear at the top of the search engine ranking, but there’s more to this than just SEO. The web pages at the top of Google have only one thing in common: good writing, which is why we’ll always recommend good copy content.
The simple truth is that the top-ranking web pages on Google are consistently much better written than the vast majority of what is read on the web.
We can help improve your website’s ranking
We’ll help you to write SEO friendly text, research your competitors, and determine the best keywords and key phrases to get your website noticed.
On Page SEO
On Page SEO refers to the settings that can be applied on websites so that it is well structured (optimised) for search engines, and we always employ the most important On Page SEO factors.
We research your competitors and work out the best keywords and phrases that will get your business and website noticed.
Local or National SEO
Small business such as taxi companies that primarily serve a set geographic area are far more likely to benefit from local SEO. Companies which have a product or service which can easily be delivered through the mail or digitally, may benefit from an SEO marketing strategy that takes national SEO trends into account.
Off Page SEO
Off-Page SEO are all activities that lie outside the boundaries of the webpage, like link building, social media and social bookmarking.
Social media marketing strategy is something that’s best handled by a social media expert, and not us. We can of course point you to social media experts who can help to leverage your social media’s potential.
We can help to build external links to your website. What you are trying to gather as many ‘votes’ as you can so that you can bypass your competitors and rank higher.
SEO has two major components, On Page and Off Page
The relationship between the two is illustrated below. We primarily focus on On Page SEO, and we do undertake some Off Page link building, which is primarily writing blog articles.